Trendyol, UNDP Open New Rural Digital Hub in Turkey
Trendyol reported that the initiative has so far reached nearly 10,000 people, helping rural producers integrate into broader supply chains using digital tools and data-driven production models. Thirteen local producers currently offer more than 250 products through the “Villages of Tomorrow Boutique,” including regional agricultural goods such as Buldan chestnuts entity["product","Calkarasi grapes","turkey agricultural product"], ["product","Isabey grapes","turkey agricultural product"], Honaz cherries","turkey agricultural product"], and Denizli thyme agricultural product"], alongside traditional textiles and handicrafts.
The opening ceremony was attended by senior Turkish officials, including Mehmet Fatih Kacir Ambassador Ahmet Yildiz, UNDP executives, and local administrators.
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